Once upon a time, not so many moons ago, getting a tattoo was a big decision to make. A Chinese symbol on your midriff or a floral design on your wrist might seem like a good idea at 19, but did you really want to be showing off the misdemeanours of your ill-advised youth while reading your grandchildren a bedtime story? And yet, these days, ‘getting inked’ seems like it’s no longer an act of folly, because everyone has a tattoo, right?
Although tattoos may be a la mode in 2013, that doesn’t make them any less permanent. So what to do if you fancy a tattoo without the commitment? Meet Fickle Tattoos. They’re temporary tattoos - but not as you might know them. Oh no, Fickle’s body art is quite, quite different to those tacky transfers you may recall from childhood days.
The London-based brand works with a hand-picked selection of emerging artists and designers, resulting in original, beautiful and really special temporary tattoos. Each high quality design lasts two to five days, so it’s a fun way of trying out a little fun body art without the this-is-forever-yes-really-forever anxiety. New collections are launched regularly too, meaning that whether you’re fancying a tongue-on-cheek nautical design or a quirky quote, there’s something to please.
For more information and to buy, see the Fickle Tattoos website.
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The founder and editor-in-chief of Running In Heels, Alice runs in heels on a regular basis and even manages to cycle in stilettos. She's currently enjoying the quirky charm of East London living, but misses the pavement cafés of Paris and sunny climes of Palermo. Alice sporadically tweets about fashion, the arts, food, and secret and not-so-secret places in London 

